Alexis Kovic

Head of Growth

About

Alexis Kovic is a seasoned marketing executive with over 18 years of experience. She has a strong track record of building and scaling brands through strategic marketing, digital innovation, and results-driven leadership. With deep expertise in lead generation, cross-channel campaigns, and brand development, she has helped organizations expand their reach, enhance customer engagement, reduce cost and drive sustained growth.

Adept in both creative direction and performance marketing, she has a proven track record of scaling revenue and expanding market reach for globally recognized brands. Developing integrated strategies that convert audiences and optimize performance across every stage of the funnel. Her deep understanding of the customer journey, combined with tailored, consistent communication, has allowed her to reduce acquisition costs and churn rates while improving retention and lifetime value. From launching new brands to energizing established ones, she brings a unique blend of creative vision and analytical rigor to every initiative.

Known for her ability to translate insights into action, Alexis excels at building and leading high-performing teams, streamlining marketing operations, and creating scalable systems that support sustainable growth. She is passionate about elevating brand presence, driving measurable results, and fostering meaningful customer connections.