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The Sky is the Limit for xendoo, South Florida Tech Economy

On the Verge of Explosive Growth

A recent article by Citybiz profiles our own Lil Roberts. It touts the dramatic growth potential of both xendoo and the South Florida tech economy. While many other businesses have been hit hard by the pandemic, xendoo has seen a sharp swell in revenue. Additionally, staff size has grown to 28 employees and we’re looking to fill seven new positions to further develop and support our financial services for small businesses. To date, xendoo has garnered $3.5 million in venture capital. This includes funding from high-profile angel investor Jason Calacanis, as well as winning Steve Case’s “Rise of the Rest” competition, the start-up competition at Miami’s annual eMerge Americas conference, and the VilCap Finance Forward award.

A Unique Moment for the Regional Business Community

Lil, a serial entrepreneur who launched the Fort Lauderdale-based financial technology “fintech” company prior to xendoo in 2017, believes that South Florida is on the verge of explosive growth as an entrepreneurial, technology, and start-up hub. She says, “[w]e’re in a unique moment for our regional business community and overall economy, writing a special chapter that will define this area for generations.” Over the past year, COVID-19 has driven massive numbers of financiers and entrepreneurs from the dense metropolitan areas of California and New York here to southern Florida.

Ideal Conditions for Progress

However, that’s just the catalyst. Lil points to the fertile environment South Florida offers as a support system to these folks. Almost 60 colleges within a 50-mile radius of Miami educate over a quarter million students per year. Additionally, there are a number of organizations and events, many of which Lil is involved with. These include Start Up Grind, Sup-X, Coral Springs Innovation Day, and the Nova Southeastern University State of Innovation panel.

Entrepreneurs Organization South Florida

Lil has also been a member of Entrepreneurs’ Organization South Florida (EO SOFLO) for 12 years. Forbes calls EO “the Justice League of the entrepreneurial world” and the South Florida chapter is one of the largest, with more than 200 members who run businesses with 10,000 employees and more than $2 billion in annual revenue. Quoted in the article, Jason Loeb, president of EO SOFLO, says, “Lil has profoundly sharp vision and drive…She’s everything an entrepreneur and leader should be and personifies the core principles of EO.”

We Get Small Business

Lil Roberts experienced the shortfalls of the archaic accounting industry first-hand. Her one goal: provide small business owners with financial peace of mind. How? Provide accessibility to expert CPAs, predictable pricing, and speed to financial numbers delivered through technology. xendoo’s proprietary technology allows our expert bookkeeping team to 10x the productivity of a traditional bookkeeper and CPA. In partnership with Xero, we offer a monthly bookkeeping solution driven by real-time data and most importantly, real people.

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